October 16, 2006
I staged/redesign a home couple week ago to live. (one of the services that we provide is redesign to live, which means that home owners can hire us to “stage to live” or “redesign (as seen on hgtv)” their homes. it’s quite different from staging to sell, actually.).
the main differences are
- the purposes are very different
- therefore what you would do is very different in each home.
- for redesigning to live, you should be considerate of your (and your partner, or family members, etc.) needs and what are important to you. function is always more important form. re-organize your collections and regroup them together to feature them, instead of scattering them around the home which can seem odd. together as a group they are a much more powerful (and fun) statement for you and your guest. it’s about showing off your personality and your personal taste.
- for redesigning to sell, it is completely different. it’s not about your personal taste anymore. it’s about appealing to a broad range of audience, i.e. buyers & real estate agents. to do so, you want to remove as many personal items as possible. there are several reasons behind this, one of the main ones is that what may be appealing to you, for example, neon green wall paper, may not be appealing to your potential buyers. additionally, it is for safety reason. open house is a very vulnerable time for you. you are opening your home, a very personal space, to outsiders and strangers. it can be good-will buyers, or it can be criminals who are waiting to strike. i have seen personal medication, valuables, laptops stolen at open houses. (i have an instance where someone stole all my lightbulbs in this home i staged. lightbulbs!) you may have small children and having an open house is a perfect way for a shady character to learn your home’s entrances and exits, where your children sleeps, etc.
this home that i staged/redesigned was a gorgeous home in san carlos. the owner has collected very interesting and adorable things over the years and everything had been “arranged” into any left open space possible. so when we first walked into the home, it was very overwhelming.
after grouping similar items together, we displayed them as a collection, which becomes a powerful and groovy image. visually it is a lot cleaner and also more meaningful. when you just have random items scattered around the home, it is easily overlooked and may stick out like a sore thumb. when you group the similar collectibles together, it becomes a powerful statement.
family room before: very different collectibles. we have head vases, Pinocchios, cookie jars, plates and oil lamp. all these unrelated items together seemed very strange together.
living room before: a variety of things as well. also the cabinet is too large for the space.
living room after: we moved the cabinets in the home around to create more space. also we re-organized the owner’s various collectibles into “collections” by grouping and displaying them together as you can see on the left pf the picture. the home owner has an extensive old toy collection, together they make a cohesive statement. and on the right we featured their travel memorbilia from venice and the old oil lamp they have collected. >happy rearranging!
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