heh That I blame the internet has no tones, so I must’ve misread your sentence. It’s interesting. Many of stagers around the country and I talked about this actually, but our phones, unlike popular belief, haven’t been ringing off the hook. I actually find sellers more reluctant in investing in staging. They have little confidence in getting their home sold and they have little faith in staging. They know what staging could possibly do for them, but they don’t want to spend any more money to fix the home up to a potential “waste of money.”

My target market is $1.5 million and below and I sometimes do stage higher end homes. So I am not too familiar with the multi-million dollar home market. Do you feel that the higher end market has not changed much?

Cheers,
Cindy

I just tried to explain what I thought folks who couldn’t afford a pro – and that describes a lot of people being forced onto the market against their will, due to mortgage problems, ARM resets, or imminent foreclosure – could do to help themselves, staging-wise.

Now, in the upper end of the market, where the mechanics are different – at least in the SF Bay Area, professional staging can mean the difference not just between a quick and a slow sale, but a big difference in the final price between a staged home, and an unstaged comp.

Of course, these are sellers for whom a ten grand fee isn’t much of a concern, especially against the potential payoff.