May all the beings in the world, live happy & free! Wish you all a very productive and prosperous 2008, thanks again for all your support!
(New Year’s Eve @ my Home Town)
Cheers,
Cindy
Archive for December, 2007
HAPPY NEW YEAR!
Monday, December 31st, 2007Why You Should Advertise Your Listing As A STAGED HOME
Wednesday, December 19th, 2007
As someone who has staged roughly $30+ million worth of real estate now, I often find resistance from agents to market their listings as Staged Homes. Which I find SHOCKING.
Staging is a great market differentiator and a great tool for agents to utilize and to potentially increase their edge as a selling agent.
In my post Apparently, A Good Stager Is the Buyers’ Biggest Enemy and We May Cost You $5645, quite a few agents & stagers responded to it on Active Rain, a real estate myspace-like platform. All these comments proved that why an Agent should advertise their listings as staged: (I think you may be sick of me talking about staging, maybe some of these real estate professionals can convince you as well 
)
Ken Realivent of realivent.com said:
“Buyers should appreciate staged homes as they provide more opportunity to look at (more…)
My $100 Dollar Quick Hotel Room Holiday Makeover Challenge
Tuesday, December 18th, 2007As part of my ASPM (Accredited Staging Professional MASTER) training with the Creator of Home Staging, Barb Schwarz, my Final was to make over part of my hotel room with $100 budget using the existing furnishing from the hotel. I had a great time shopping at Home Goods (my favorite stores hands down!). It was quite a rush to do everything in a short time frame and a small budget. It turned out to be quite difficult to shop when I was only allowed to use $100!
Here is the Before:
Here is the After: (more…)
Carnival of Real Estate Home Staging Ed #7
Monday, December 17th, 2007In this edition: Alex M presents Build a House You Can Be Proud Of posted at Real estate: where? how much? about investing quality finishes and materials into your home will help you not only in the short run for your comfort of living, but in the long run when you resale in the future. In other words, “stage” your bone structures when you can while you are constructing it, later on, you won’t have to pay big bucks to alter it at the point of resale.
Cindy Lin @ Staged4more presents 272.8 miles later… posted at Staged4more Home Staging Tips + more! about how to push the staging industry forward.
272.8 miles later…
Friday, December 14th, 2007
Last Friday was a bit crazy, 3 consultations and spending 2 hours each way driving to Roseville for the Stager’s Round Table, I totally collapsed by the time I got home. I took a “nap” at 6pm and woke up at 3am next to a cold burrito that my sister was kind enough to buy me for dinner.
But it was SO SO SO cool to meet fellow stagers who believe in propelling the staging industry forward. People cared enough to take time off to show up and discuss what are important concerns in the industry: such as inconsistency in the staging education, what qualifies someone to be a stager, how to deal with longevity in the industry and establishing legitimacy in the real estate industry as a whole. It was also great to finally put people to the photos that I have been seeing on Active Rain, a myspace-like online community for the real estate industry. I especially loved seeing my old friend and fellow stager in Chicago, Craig Schiller, who has went above and beyond to try to unify the industry through the Stage It Forward forum. (more…)
New Staged4more Staged Listing! Great 2BR/2BA Condo @ The Metropolitan
Thursday, December 13th, 2007Just Staged by Staged4more!
Great Value in this 2 bedroom at The Metropolitan. Best floorplan – Entry foyer leads to Gourmet Kitchen with Bosch gas range, Subzero Refrigerator, Granite countertops. Direct access to large quiet patio area. Deeded parking place, seperated bedrooms, w/d in unit. Free Wifi available in unit and Metropolitan has the best amenities with full gym, theatre, conference room, computer room, library, pool & jacuzzi, 24 hr security and concierge, bbq area etc.
Agent Raymond S Osborne NM
Primary:415-734-8005 Secondary:415-435-3740 Other:858-228-1735
Office Professional Mortgage Service( MLS ONLY) Phone: 858-342-6108, FAX: 530-587-9993
Listing #334777
$769,000 (LP)
| Total # of Rooms | #4 |
| Floor # | 2 |
| # of Units | 342 |
| # of Parking Spaces | 1 |
| Parking Type | Independent |
| Parking Leased | No |
| Building Name | The Metropolitan |
| Builder/Architect | Heller-Manus |
| HOA? | Yes |
| HOA Dues | $673.00 |
Before & After Staged4more Staging:
 
 
 
 
 
 
3 Reasons Why You Should NOT Stage Your Listings
Friday, December 21st, 2007Not all staging is created equal and not everyone is into staging like I do. Often times I see sellers or agents are really into the idea of staging and its potential on equity gains, etc., but they do things that hinder the results of staging. Here is my opinions why you shouldn’t stager your listing:
*Reaon #1: If you are going to half-ass it on the marketing. Just because you stage the house doesn’t mean it is going to automatically sell. Most people think that, but that’s not the case.
Staging is about 1) MARKETING, it’s about packaging a product. The home styling part is only the PACKAGING, to lure consumers to buy the product, like iPod has its beautiful design & colors. But if there are no buzz nor marketing for the iPod, they won’t sell like hot cakes like they do now. Staging is also about 2) getting traffic to the doors. Time after time I see listings on MLS with poor or no photos while the home is advertised as staged. Well, what’s the point if you are not going to show a great photo showing off your great listing?
Think as a buyer, if you are surfing the web for listings online to go this weekend to see it in person, which following property would you pick?
a) b)
*Reason #2: If you are not going to believe in the staging. There are a lot of (more…)
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