About Staged4more Home Staging Specialists

We specialize in staging homes for sale, for living, and for work in the San Francisco Bay Area.

Staged4more Home Staging Specialists are experienced in home staging in the Bay Area real estate market including Hillsborough, Buringame, San Francisco, San Mateo, Belmont, Menlo Park, Palo Alto and more. Contact Us for a Free Consultation for your home staging project.
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Our Staging Gallery

Burlingame Home Staging

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Staged4more is a professional home staging company dedicated to getting home sellers a fast and successful home sale.

Why Stage a Home for Sale?

ls marketing or staging a home is more important than ever?

Yes, the San Francisco Bay Area real estate market has been very competitive. A staged home not only increases the curb appeal to the buyers, it also help potential buyers to move in mentally. It also slows down the buyers during the touring process and helps them to remember the listing. More importantly, the internet has done wonders to the real estate industry by shifting the marketing plan to something that is more internet-friendly. The buying habits of the buyers also have changed drastically. NAR’s (National Association of Realtors) new statistics said that now 80% of buyers shop online first before actually seeing a home. A staged home photographs better than a vacant one or a non-staged, lived-in home because it’s more edited and styled professionally to appeal to a broader range of buyers and to showcase the pluses and spatial relations of the listings through the photograph. So staging will help to move buyers to the open houses and increase foot traffic. A staged home also sells faster in any market, no matter hot or cold. For example:

The average days on market (DOM) in San Francisco bay area is about 62 days. A Staged4more staged home DOM is 31 days. That is the difference of a month worth of mortgage payments, glossy ads, storage expenses, and stress for not selling the house.

Staging is a great investment for sellers who are looking to sell quicker and for more.

Can you explain what staging is and if and how it can vary based on home, condition, etc?

Staging is styling the home to appeal to a broader ranger of buyers that will help to sell the listings faster and for more money. When I style a home for sell, I usually take account the following conditions: who are the target buyers? What kind of a neighborhood is this? What is the price range that the potential buyers are looking at? What is the seller’s budget? And how much staging is needed? Every home is unique so every staging job is different. I try to tailor and accommodate to sellers’ budgets and needs every time I go on a job. I will do as little or as much as the sellers would like.

My home is unique and special. I do not want to spend a dime to improve marketability of my home because there is no other home like it in this area. I don't feel compelled to put money into changes.

In San Francisco bay area, the housing market is competitive. As a seller, you should invest on things that can help to sell your home quicker and that can compete with other listings on the market. Staging is really a marketing tool and a sound investment. You want to be the listing that everyone wants to buy, not the one everyone is using as the comp to sell the other house. Additionally, styling the home will help to add visual interests and invoke emotions that will trigger buyers to make an offer. Buying a home is an emotional process and you want to appeal to those emotions as well. There is a visual example that I often use with clients. Picture a crisp and clean $1 bill and then picture a wrinkle, dirty $1 bill. Now, both $1 are worth exactly the same, but which one would you rather have? The crisp, clean $1 bill, right? The same goes with your listing. House A and House B may worth exactly the same, but most people choose the staged House B over A because it’s presented well, shows well and is much more appealing.

Generally speaking, how much can marketing or staging cost

Staging does not have to be costly and I am a strong believer of that. Oprah did a recent episode where she felt that it was reasonable to spend $10,000 on staging to sell. Hmm, but a typical American also doesn’t giveaway 7 million dollars worth of cars to complete strangers. A good stager should be able to work with your financial needs to be able to listen to what you are looking for, instead of asking you to spend unnecessary dollars on something excessive. A good stager should also be able to work with what you have and come up with creative solutions to do so.

The staging investment varies based on square footage, location, listing price. Every stager does it differently. The best way to determine is to actually have us come out to your home. We at Staged4more offer a complimentary pricing proposal consult that takes roughly half an hour where we will tour the home, take detailed notes and photographs of your home. Then we will go back to our office & warehouse to determine what furnishings will work with your listings the best to highlight its qualities and make it sell quicker.

What should I do if I don’t think I can afford the staging investment?

Staging is always less than the cost of your first price reduction.

We at Staged4more will do our best to accommodate your budget and will work with you with what you already have and to reduce the costs. All you need to do is to let us know. We will work with you on finding the most cost-effective approach to sell your home faster and for more.

I like to do things myself How can Staged4more help me?

We offer consultation options for our DIY homeowners who wish to cut down the costs to implement our staging suggestions (in the form of a To-Do List) themselves. But we understand life gets in the way sometimes. We can do as little or as much as you would like. So feel free to upgrade and hire us back to complete the work for you!

Why should I spend more money than I already have, like painting, landscaping, etc.? I am moving out soon!

It’s understandable that you don’t want to spend any more money, but it is an investment. These are the investment that will help you to get your home sold faster and probably for more equity. This is also a very competitive market. Buyers WILL notice. Little details like a bad paint job, cracks on the wall also hint that this home is poorly maintained. More importantly, buyers want turn-key homes. So make your listing one by investing in these simple and inexpensive fixes that will make the home sparkle.

Courtesy to Seeking Alpha (link: http://soundmoneytips.com/article/7277), here are top 10 home improvement projects that will give you the most return:

1. Clean / de-clutter - 973% Average Return on Investment

2. Lighten and brighten - 865% Average Return on Investment

3. Yard - 426% Average Return on Investment

4. Plumbing and electrical - 260% Average Return on Investment

5. Staging - 251% Average Return on Investment

6. Update kitchen and bath - 168% Average Return on Investment

7. Paint interior - 148% Average Return on Investment

8. Carpeting = 104% Average Return on Investment

9. Flooring - 101% Average Return on Investment

10. Paint exterior - 76% Average Return on Investment

My home is already vacant. Why shouldn't I just show an emtpy home?

Vacants normally do not show as well because buyers are unable to visualize what it would look like with furniture. Staged4more will choose proper furnishings and accessories for your home from our inventory or a 3rd party rental company, and will work within your budget to either stage the entire space or small vignettes that will suggest to the buyer the “idea” of the room. After the initial month, the contract can be cancelled at any time.

What is Redesign?
As seen on HGTV, redesign is about using your existing furnishings and rearranging them to transform your old room & furnishing into something that still fits your lifestyle. You can also redesign to sell, where Staged4more will edit out your personal style to make it appeal to a broader range of buyers. At our initial consultation, Staged4more will listen carefully to what you like or don’t like with your current spaces, how do you want this space to become and what are important to you. We will use your existing furnishings but may suggest additional purchases to add warmth, style and comfort that you want in your living space. You can also do the work yourself by following our instructions to cut down the costs.