Avoid the #1 Mistake When Staging Homes for Sale
This is the most common mistake that I see new stagers make when they first staging homes for sale: forgetting the differences between interior design and home staging.
Interior design is all about the homeowners: how they like to live, how they like to express themselves through their personal style and how they want the design, decor, furnishing, the space to tailor to their needs.
There are basically no rules. If the homeowner want to live with a lot of plants and make their rooms look like a jungle, that’s totally a-okay. But when it comes to showing the homes to the public, we can’t do that since potential buyers won’t be able to see how big the room is.
When it comes to home staging, it is all about the buyers. It doesn’t matter if the homeowners don’t like off-white paint colors, it is not for them. It doesn’t matter that the homeowners have two small children and like to use their dining room as a playroom. For selling purposes, we now have to convert the room back to its original purpose, because that’s how buyers buy.
I’ve put together a few key differences between home staging vs. interior design below:
By putting the home’s potential buyers in mind, it will help with figuring out how to stage the home for sale. By neutralizing homeowner’s personal preferences, it will dramatically boost the listing’s potential to reach a wide range of buyers, show well, and get multiple qualified offers.
