Hey there!
Founder of Staged4more.
Hey guys, welcome back to season 6 episode 1! I know it’s taken a good minute for the show to come back this season, and I thank you for your patience. So couple updates since our last season. We just launched a brand new website. It is more streamlined and easier to navigate, and we have officially closed our staging operations down. We are in the process of selling everything in the warehouse. If you are in the bay area and would like to buy some furniture and home goods, please let me know.
And as you know, we have our Cash in the Cushions business courses for home stagers. And we are launching 6-Figure Floor Plan business course for home stagers this summer. If you are interested, check out the courses here.
On today’s show, I’m interviewing Nina Dorian, who is a home stager and professional organizer living in Toronto, Canada. She’s a professionally trained marketer and spent the majority of her career in the corporate world. 2 years ago, she decided to start her own company as it was her time pour her energy and passion into something that she truly loved. While she soul-searched, it was apparent that she loved all things home, especially decorating and entertaining. She has always been particularly tidy and organized, so iStage & Organize was born and she never looked back. Since then, she had helped numerous families to successfully sell their homes above market expectations and much more quickly than the average industry standard. She has also worked with homeowners to declutter their homes and put together organizational systems to keep them organized.
How Nina got into real estate, staging, and professional organizing
The first step in prepping homes for sale
Real estate market in Toronto, Canada
2016 real estate market
Vancouver real estate market
Detached home and new development markets in Canada
How foreign investors impact the real estate market
What Nina does to help sellers to navigate the home preparation process
How Nina approaches staging
The importance of clearing and organizing your home before you go on the market
The very first thing sellers should do when they start the home preparation process
Key things to do for sellers when it comes to organizing and preparing their homes for sale
What buyers always look for
North American lifestyles
Nina’s process for decluttering and organization
Remaining objective during the home selling process
How to deal with overwhelm and panic when it comes to preparing your home for sale
What you should do as soon as you decide to put your home on the market
How clutter impacts how your home is photographed
What is decluttering?
Some of the trickiest areas when it comes to organizing and preparing the home for sale
How Nina works with homeowners who are living in the homes while they are selling
Nina’s 7-day rule
Capsule wardrobe
How to focus yourself and combat overwhelm when you’re preparing your home for sale
Remove at least ___% when you’re preparing your home for sale
The key thing to do when you are living in a staged home while you’re selling
What a show-ready home should look like
Common mistakes homeowners make when they stage their own homes for sale
What misconception home sellers have when they sell their homes
Tools and strategies Nina uses to stage homes for sale
Key areas to focus on if the homeowners are short on time to prepare the homes for sale
Prime areas for buyers
Nina’s advice on selling your home with pets and kids
The benefit of a project manager
How to hire contractors
Questions Nina asks when she hires contractors
Current trends in homes
The danger of trends when you pick finishes for the home
What homeowners can do if they are thinking about selling their home
Nina’s one tip for homeowners to organize their homes for sale
If you enjoy the show, please leave a review & rating on iTunes! Every rating and review help someone finds our show, helps us grow our show and get more awesome guests. So that’s it for today’s show. Happy staging!
Website: www.istagenorganize.com
Instagram: http://www.instagram.com/istagenorganize
Pinterest: https://www.pinterest.com/istagenorganize/
LinkedIn: https://www.linkedin.com/company/istage-&-organize
Houzz: http://www.houzz.com/pro/ninadoiron/istage-and-organize
Leave a review and ratings in iTunes
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Donate to support the hosting costs for the website and the podcast. You can make a donation through the show notes or on the sidebar of our site.
If you want to support the show and keep it going, you can do so by leaving a review and rating on iTunes, that will help other people to find our show. If you find the podcast helpful to your home sale and would like to donate a few bucks to help with the hosting of the show, there’s now a donation button on the blog sidebar to your right, you can donate $5 or more to help with costs associated with the show.
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